Event branding for a wine-tasting fundraiser benefiting Our Community Food Pantry — a poster and matching raffle tickets that turn a serious cause into an evening people want to buy a ticket to.
Our Community Food Pantry serves Southwick, Granville, and Tolland. To fund the shelves, they host a wine-tasting fundraiser at a local restaurant — and needed collateral that felt festive and worth the ticket price, not like a somber charity ask.
The hook writes itself: a wine event where you help “stomp out” hunger. I leaned into the pun with grape-stomping footprints and a fresh, celebratory palette, then carried it consistently across the poster and the tear-off raffle tickets.
The poster does the heavy lifting on the wall — headline, the essentials (date, place, price), and where to buy tickets. The raffle ticket reuses the same lockup and footprints so the two obviously belong together, with a tear-off stub to capture names for the drawing.
A lively green for the “stomp” energy, grape purple for the wine (and the footprints), grounded in clean black-on-white so the details stay easy to read on a busy corkboard.
A small, matched kit gave the pantry's event a real identity — the kind of poster that actually pulls people off the sidewalk and a ticket that feels like part of the fun, all in service of keeping the shelves stocked.